KINEX
Wearable device · Product landing
A fitness wearable sold on what it tells you, not on how many sensors it has.
Project gallery
Main screens and details from the project.
Context
Wearable device · Product landing
The business problem
Wearables all list the same specifications. The buyer cannot tell them apart, so the category collapses into a price comparison.
Before the project
Wearables all list the same specifications. The buyer cannot tell them apart, so the category collapses into a price comparison.
Goal
A fitness wearable sold on what it tells you, not on how many sensors it has.
The solution
What was built
A device landing with a product hero, a feature breakdown across training, health monitoring and analytics, and an in-use section showing the device reporting real activity.
What was delivered
A device landing with a product hero, a feature breakdown across training, health monitoring and analytics, and an in-use section showing the device reporting real activity.
How it works
Step 1
Wearables all list the same specifications. The buyer cannot tell them apart, so the category collapses into a price comparison.
Step 2
A device landing with a product hero, a feature breakdown across training, health monitoring and analytics, and an in-use section showing the device reporting real activity.
Step 3
Sells the daily moment of use rather than the hardware, which is the only thing that differentiates one wearable from another.
Sells the daily moment of use rather than the hardware, which is the only thing that differentiates one wearable from another.
Project materials
Project images are available in the gallery above.
Key capabilities
Building something similar?
Tell me what you want to launch and I'll come back with the scope, the fastest realistic MVP and a first launch path.